Crafting Dreams
ABG's new packaging for Christmas 2023 blends the association's logo with holiday colors for sweet gifts that warm the heart.
For ABG, I created paper hypotheses for the packaging of panettone and pandoro cakes to celebrate Christmas 2023. This design combines ABG's visual identity with the Christmas atmosphere through a sophisticated use of festive colors, integrating the association's logo in a context of joy and sharing. Each package becomes a symbol of hope and support for pediatric cancer research, offering a visual narrative that invites solidarity and togetherness in moments of celebration.
Project created under the design direction of VitamineD.